PPD Presentation

After todays presentation i have had a sort of wake up call.

Iv realised after last weeks session, i still haven't really decided on the kind of designer i am! I really struggled last week as there are so many areas of interest that i wanted to look into, but now i have finally realised that even if i have an interest in some areas it doesn't mean i have to develop in it!

for example, i'm really interest in branding, i think its important part of design and something that would be useful, but as everyone keeps saying, you don't want to be 'a jack of all trades and a master of none' so now its about realising where my skills lye.

I know that this is what Fred has been trying to drill in to us for the past few weeks but for some reason it clicked today, so i need some major rethinking.


I think my fear is that if i start narrowing down my practice im going to miss out on something, and think maybe iv make a mistake and should have chosen to look into a different area. I do envy designs with one straightforward approach and know what they want, but the fact of the matter is i enjoy designing for a lot of areas. I feel like I'm still learning.




After the panic was over i have been back to my briefs and i have re written my umbrella statement.