Sunday, 28 February 2010

Windows you notice

Me and Luke spend the morning in town to have a look at some retail graphics, mostly window displays, just to see what other company's were currently doing to draw in customers.

Diesel - Very simple typography graphics applied to the windows in a bold colour, it dominantly made us notice, but i just don't know what its trying to say.


M&S - We really like the use of the 3D type in the windows, we were thinking something like this for H.Samuel's tag line 'helps say it better', here M&S have used really fresh colours that match to their stock.


Harvey Nicks - They are know for their over the top elaborate window displays and they haven't disappointed this season either, its very fun very colourful but all a bit random as well which i guess is the point of it being a visually lead display rather than concept driven.


French Connection - Luke first spotted these in magazines and they work even better on the shops, we like the idea of having one display window and one advert, so not showing everything and gives the overall display more dimension.


This was in a very up market jewellery store and i was quite surprised by this, i always feel that upper class jewellery shops have a very generic classic look for their displays but this was something really different that caught out eyes. It adds something to the whole store, a little bit of character and just a bit more thought to the displays. We are hoping to use some cut shapes like these within out visuals.


Crabtree & Evelyn


Reiss -


Carat


The Picture House


Shared Earth

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